Microsoft's People Ready Campaign

With the tagline "Because it's everybody's business," Microsoft aims to share their business solutions and insights with the world. The video above appears to be a phone interview with Quiksilver's President and CEO Bob McKnight. He's a slang-talkin' surfer dude who benefits from Microsoft's business options. I like the style of these ads because they're very random and stylish. The paper cutout appearance is a fresh vision from Microsoft, whose less-than-spectacular ads from last year failed to impress.



This one features Katie Bayne, Chief Marketing Officer of Coca-Cola (North America.) Another commercial has surfaced, documenting a phone call between the unknown speaker and Bayne, watch it here.



Here we have the co-founder and chief brand architect of Method, Eric Ryan.

The people responsible for the ads are a graphics company called Imaginary Forces. They have offices in Hollywood and New York, and they also had a hand in the 2009 Pepsi Wordplay commercial. Click here to see some of their featured work.

For more information you might want to check out microsoft.com/peopleready

Guru Grade: 7.5 / 10