Sunday, February 1, 2009

Super Bowl 43: Coke Zero

Troy Polamalu stars in this ad, mocking the orignal 1979 football spot with Mean Joe Green.

A few days ago we were treated to a preview of this spot, which made it look like Coke would stick to its traditional roots and redesign the ad in a similar fashion. Instead, the "Hey Coke Zero is infringing upon Coke because it's exactly the same" campaign makes a lame reappearance. They should have just remade it properly instead of turning a classic into a shoddy parody.

Guru Grade: 4 / 10