Sunday, February 1, 2009

Super Bowl 43: Audi

Jason Statham, (star of the Transporter series and other high octane action films) tries out a Mercedes and a BMW (and takes a hopeless look at a bystanding Lexus) before deciding that the new Audi Supercharged A6 is the perfect getaway car.

This commercial was an attempt to recreate famous Hollywood chase scenes, and the production style effectively mimicked that feel.

Guru Grade: 7.5 / 10

Click to see the full credits

Client: Audi
Agency: Venables Bell & Partners, San Francisco
Co-Creative Director: Paul Venables,
Greg Bell
Associate Creative Director: Erich Pfeifer,
Tom Scharpf
Copywriter: Crockett Jeffers
Broadcast Production Director: Craig Allen
Producer: Emily Moore
Production Company: Smuggler
Director: Ivan Zacharias