Women's Aid with Keira Knightley

Woah. This is going to get a lot of attention, because of the violent brutality AND Keira Knightley. Movie stars in commercials.... finally!

I'm a bit confused about the content... Her home is the movie set? I mean I understand calling "cut" on abuse, but it doesn't really follow through in the story line. I guess that nervous uncertainty just adds to the messages' effect though. Very powerful commercial.

Guru Grade: 8.5 / 10

Credits:
Agency: Grey, London
Creatives: Grey, London
Production Company: D.A.B. Hand Media, London
Director: Joe Wright
Producer: Dominic Delaney
DP: Tony Briggs
Editor: Paul Tothill
Sound: Skywalker Sound, Lip Sync, Scramble
Post-production: Big Buoy, Prime Focus
Music: “Vengeance Drools” by Clark